Following GDP growth of 1.5% in 2019, a shift to a more expansionary fiscal stance in response to the Covid-19 pandemic and associated global economic downturn in the first half of 2020 has helped Abu Dhabi establish a springboard for continued growth moving forwards. While public spending and investment remain important drivers of economic expansion, a major overhaul of the investment framework a
Interview:Maryam Eid AlMheiri How are government entities encouraging the establishment of small and medium-sized enterprises (SMEs) in the local media industry? MARYAM EID ALMHEIRI: SMEs employing fewer than 20 people represent 83% of the Media Zone Authority’s partners. In order to build a sustainable media industry in Abu Dhabi, we have worked to attract talent from all sectors and to…
Abu Dhabi’s media sector has evolved rapidly in recent years, establishing the emirate as a regional centre for film, television and social media. Sustained government support at both the emirate and the national level has been key to the sector’s success. Carefully calculated promotion has attracted investment and encouraged collaboration in the production of local content in Abu Dhabi’s dedicated…
Abu Dhabi’s media sector has evolved rapidly in recent years, establishing the emirate as a regional centre for film, television and social media. Sustained government support at both the emirate and the national level has been key to the sector’s success. Carefully calculated promotion has attracted investment and encouraged collaboration in the production of local content in Abu Dhabi’s…
Interview:Maryam Eid AlMheiri How will the relocation of twofour54 to Yas Island enhance Abu Dhabi’s media industry, and what are your goals as you develop the new campus? MARYAM EID ALMHEIRI: Currently, twofour54 holds a total area of 59,000 sq metres dispersed throughout the city. Moving to Yas Island will allow us to create a unified, free media zone in a single area as we work to position…
Abu Dhabi’s media sector has enjoyed rapid growth in recent years as a result of sustained emirate and federal government support as well as the increase in local content being created in its dedicated media free zone twofour54. The presence of major international media corporations in the free zone has underlined the quality of the facilities on offer, while efforts to cultivate the emergence…
Abu Dhabi’s media sector has enjoyed rapid growth in recent years as a result of sustained emirate and federal government support as well as the increase in local content being created in its dedicated media free zone twofour54. The presence of major international media corporations in the free zone has underlined the quality of the facilities on offer, while efforts to cultivate the emergence of…
Despite lower external demand and a sharp drop in oil prices from mid-2014, Abu Dhabi’s economy has remained resilient, growing by 9.5% in 2017. The emirate is working to consolidate government spending and reshape the economy through a decreased reliance on oil and gas, investing in areas such as research and development, technologically advanced manufacturing and other high value-added industr
The media sector in Abu Dhabi looks set for continued growth as ongoing efforts to attract major international companies to twofour54, the emirate’s dedicated media free zone, continue to bear fruit. Expansion efforts are underpinned by the rollout of the physical infrastructure required to support the sustainable growth of the sector, as well as the numerous initiatives in place to foster…
Interview: Maryam AlMheiri How successful is the cash-back rebate system? MARYAM ALMHEIRI: The rebate has been tremendously successful as a tool to evolve all aspects of the industry. It has made Abu Dhabi a transparent production destination that allows producers internationally to benchmark it against other territories. It has also enabled us to build strong relationships with key decision-makers…
