U Zaw Win Swe, Chairman, Victory Myanmar Group: InterviewOBGplus
Interview:U Zaw Win Swe What socio-economic factors drive increased consumption trends in the alcoholic beverage sector? U ZAW WIN SWE: The market is growing in line with wages and the desire for entertainment. There is a trend towards social consumption, although this is primarily restricted to a younger and urban demographic. This segment is growing quickly and is expected to double before…