Latest
Report: How is Saudi Arabia leveraging sustainable practices to transform its cultural sector?
Under the stewardship of the Ministry of Culture, Saudi Arabia’s cultural sector is experiencing rapid growth, driven by a strategic commitment to preserving and promoting the Kingdom’s rich history, national identity and heritage. Driving sustainable cultural transformation is a key focus of this growth strategy, with the sector projected to contribute 3% to GDP by 2030 – generating $20bn in revenue and creating 100,000 jobs. This report focuses on six key themes – sustainabili…