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Africa Tourism Sector Research Highlights

Africa Tourism Sector Research Highlights
Economic Update

The innovations that could revitalise tourism in emerging markets

– Global tourism figures are recovering but remain below 2019 levels in most regions – Support for smaller firms and local content is expanding tourism offerings – Markets in the Middle East target the sector as path to economic diversification – Regenerative tourism supports both revenue- and emissions-focused targets As emerging markets develop new attractions and tap…

Overview

How Côte d’Ivoire is positioning itself as a tourism destination
OBG
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Côte d’Ivoire aims to establish tourism as the third pillar of its economy with a target of attracting 5m foreign tourists per year and creating 700,000 jobs in the sector by 2025. These targets seek to build on the substantial gains the sector has made since the political and security situation stabilised in 2012. In the subsequent years tourism grew steadily, with international tourist arrivals…

Interview

Siandou Fofana, Minister of Tourism: Interview
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Interview:Siandou Fofana What concrete steps should be taken to position Côte d’Ivoire as a leading tourist destination? SIANDOU FOFANA: Côte d’Ivoire’s ambition is to make the country one of the top-five destinations in Africa and to increase tourism’s contribution to GDP from 7.3% in 2019 to 10% by 2025. To that end, the government is committed to bringing in a total of 4.2m visitors…

Analysis

What is Côte d’Ivoire’s post-pandemic tourism recovery strategy
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Promoting domestic tourism was identified as a key area of potential growth for Côte d’Ivoire’s tourism sector when the government first launched Sublime Côte d’Ivoire in 2018 and has since become an even more pressing priority. Travel restrictions imposed due to the Covid-19 pandemic have kept international visitors away. Hotel room occupancy at iconic tourist resorts averages less than 40%,…

Analysis

How the global tourism industry adopted sustainable practices
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The global tourism industry faces numerous challenges when it comes to decarbonisation, as highlighted by a November 2021 report from the World Travel & Tourism Council (WTTC), in collaboration with the UN Environment Programme and multinational consulting firm Accenture. In the years prior to the pandemic the sector thrived, recording its 10th consecutive year of growth in 2019. Moreover, with…

Chapter

The Report: Cote d'Ivoire 2022: Tourism
OBG
plus

Côte d’Ivoire aims to establish tourism as the third pillar of its economy, with a target of attracting 5m foreign tourists per year and creating 700,000 jobs in the sector by 2025. These goals seek to build on the substantial gains the sector has made since the political and security situation stabilised in 2012. Tourism has grown steadily in the subsequent years, with international tourist arrivals…

Country Report

The Report: Cote d’Ivoire 2022
OBG
plus

A dynamic, diverse and rapidly growing country, Côte d’Ivoire is one of the largest economies in West Africa, with a promising growth outlook and favourable demographic prospects. Economic growth is expected to continue following robust recovery from the Covid-19 pandemic, with a projected growth rate of 6% for 2022. However, the global inflationary environment, the geopolitical uncertainty cau

Country Report

The Report: Egypt 2022
OBG
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Egypt’s varied history, straddling multiple geopolitical and economic spheres, continues to shape the country’s development. However, this does not come without challenges. Food security uncertainty stemming from Russia’s invasion of Ukraine in early 2022 is a particular headwind, in combination with associated issues like inflation and foreign exchange risk. Moreover, 29.7% of Egyptians sti

Overview

Infrastructure investment positions Egypt's tourism industry for growth
OBG
plus

In the years leading up to the Covid-19 pandemic, the tourism sector was a key contributor to economic growth and foreign exchange. Egypt was expecting significant growth in tourism going into 2020 with the opening of new flight routes and museums, as well as investment in antiquities. The pandemic’s impact on the tourism sector in markets around the world was significant, as travel restrictions…

Analysis

Adopting sustainable strategies to revive global tourism
OBG
plus

The global tourism industry faces numerous challenges when it comes to decarbonisation, as highlighted by a November 2021 report from the World Travel & Tourism Council (WTTC), in collaboration with the UN Environment Programme and multinational consulting firm Accenture. In the years prior to the pandemic the sector thrived, recording its 10th consecutive year of growth in 2019. Moreover, with…

View More

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