Tourism & Entertainment
From The Report: Saudi Arabia 2019
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Nestled between two seas and two continents, Saudi Arabia stretches over 2.1m sq km, an area as large as Western Europe. Its diverse landscapes offer a wide variety of scenery, while its rich history, culture and significance to Islam attract visitors from around the globe, making it one of the most-visited countries in the world. However, the tourism and entertainment sector in Saudi Arabia is on the cusp of a major change. Under the umbrella of the Vision 2030 programme, the government has set out ambitious tourism development initiatives, as well as ushering in a series of multi-billion-dollar investment projects to build new resorts, hotels and cultural attractions. This chapter contains an interview with Amr Banaja, CEO, General Entertainment Authority.

Articles from this Chapter

Overview

Breaking new ground: Officials usher in a new era of domestic and international travel by developing leisure and entertainment offerings
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Nestled between two seas and two continents, Saudi Arabia stretches over 2.1m sq km, an area as large as Western Europe. Its diverse landscapes offer a wide variety of scenery, while its rich history, culture and significance to Islam attract visitors from around the globe, making it one of the most visited countries in the world. However, the tourism and entertainment sector in Saudi Arabia is on the cusp of a major change. Under the umbrella of the Vision 2030 programme, the government has set…

Interview

Laying the groundwork: Amr Banaja, CEO, General Entertainment Authority (GEA), on the role of the public sector in building a new entertainment industry
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Interview :Amr Banaja What are the key elements that have been able to jump-start the entertainment industry? AMR BANAJA: In the context of Saudi Vision 2030 the entertainment sector aspires to be at the forefront of economic diversification. However, this is a new sector in the Kingdom, and there is still much to be done. First, the process needs to be streamlined across all government entities to ensure that the end benefit is achieved and licensed business owners are served properly.…