Retail
From The Report: Cote d'Ivoire 2018
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Political stability and continued economic growth are fuelling the development of the retail industry. This is attracting new consumer goods manufacturers to the country and driving the development of new shopping outlets with diverse offerings to cater to changing consumer habits. The number of retail points is growing through both brick-and-mortar expansion and e-commerce platforms, as more Ivorians – especially in the major cities – gain access to the internet. Competition is also picking up in modern retailing as international players look to expand their networks of both large-scale supermarkets and hypermarkets. Abidjan has been the main focus of this development, however, as the market matures vendors will likely allocate more resources to less-developed areas.

This chapter contains an interview with Nasser Seklaoui, Director-General, SOCIAM/NASCO.

Articles from this Chapter

Overview

A growth market: Retailers respond to changing demand with the launch of international brands and new shopping outlets
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Political stability and continued economic growth are fuelling the development of Côte d’Ivoire’s retail sector. This is attracting new consumer goods manufacturers to the country, and driving the development of new shopping outlets with a diverse offer to cater to changing consumer habits. The number of retail points is growing through brick-and-mortar expansion and the rise of e-commerce platforms, as more Ivorians, especially in the major cities, gain access to the internet. Competition…

Interview

Market makeover: Nasser Seklaoui, Director-General, SOCIAM/NASCO, on the development of large-scale retailers to meet consumer demands
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Interview:Nasser Seklaoui What impact will the development of large malls and markets have on the sector? NASSER SEKLAOUI: The advent of new shopping malls has opened up prospects for growth across all consumer goods segments. Formerly, retailers had little leverage when negotiating leasing contracts. In the case of electronics, mall operators expected margins ranging from 20 to 25%, making it unattractive for both buyers and sellers, consequently stunting the development of the sector. In…