Saif Mohamed Al Midfa, CEO, Expo Centre Sharjah: InterviewOBGplus
Interview:Saif Mohamed Al Midfa How can the meetings, incentives, conferences and events (MICE) segment be leveraged to create more synergies with Sharjah’s tourism sector? SAIF MOHAMED AL MIDFA: With its robust infrastructure and strategic event planning, the MICE segment is pivotal in attracting international and regional audiences to Sharjah. Such an influx significantly benefits the hospitality…