How Saudi Arabia is working to be a leader in entertainment, sportOBGplus
The Public Investment Fund (PIF) is being harnessed to drive economic diversification. In addition to targeted investment in high-priority sectors, the PIF is developing a growing range of giga-projects and subsidiary entities with a focus on entertainment, sport and tourism. Four of those giga-projects – NEOM (see Innovation chapter), The Red Sea Project, ROSHN and the most recently announced, Diriyah…