Roberto Novoa, Regional President, Guanajuato, Mexican Confederation of Industrial Chambers; and Abraham Rocha Moreno, President, International Balloon Festival

Attracting entrepreneurs and building a better business environment

16 October 2017

In an interview with Global Platform, Roberto Novoa, regional president of the Mexican Confederation of Industrial Chambers, and Abraham Rocha Moreno, president of the International Balloon Festival, speak on the factors contributing to growth and globalisation in their local economy. Entrepreneurs are being encouraged to take advantage of the city’s central location, logistics infrastructure and industrial clusters. In addition, natural and historical attractions have created a multitude of opportunities for the development of tourism-related industries.


The state of Guanajuato under this present administration has received more than $11bn in foreign investment. The international aspect is very important in Guanajuato, and in this way our economy can grow. We’ve been growing for the past years above 5%. We have in Guanajuato 13 industrial parks, three industrial cities and seven technological parks, for example [Guanajuato Techno Park]. We have four polytechnic universities, and we have more the 30 universities – both public and private. We are perfectly centred in Mexico, which is right beside the US, the most important country in the world. Our government is always investing. They are building new highways so we can become more connected. The Guanajuato Inland Port is the biggest dry port in Mexico, and it has been very important for the development of Guanajuato. 

Roberto Novoa, Regional President, Guanajuato, Mexican Confederation of Industrial Chambers; and Abraham Rocha Moreno, President, International Balloon Festival

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